About Us

Our Mision

To meet customer's demand and maximize customers satisfaction

To maintain high quality standards for our products with distinctive concepts. 

 

Our Vision

To be a brand leader in the market

To be able to expand our marketing network within South East Asia region. 

 

About Us 

Parent Company: Hon Ming Trading Sdn Bhd 

The parent company was incorporated in the early 60s as a textile wholesaler. 

Since then it has imported most its materials from Thailand, Korea, Japan and Taiwan. It has, in recent years, stopped operating in textile industry due to economic changes in market and diversified its business to include investments in real estate. 

 

Subsidiary Company: Nicole Collection Sdn Bhd 

The Company was incorporated in the early 70s as a trading arm of the parent company dealing mainly in mens and ladies fashion garment. Under the brands of Monsieur Nicole, NIC by Nicole, nicole, Nicole Exclusives, NE:SS and Eighteen Plus, the Company has expanded its presence in all leading departmental stores and free standing boutiques throughout Peninsular Malaysia including Sabah, Sarawak and Brunei. 

 

 

Our Brands

Monsieur Nicole:

Type: Men's wear which specializes in casual and comfort attire. 

Target: Ages From 20s to 50s

Range Available: Knitwear tees and polos, woven wear in short and long sleeves. Casual fit cotton twill pants and denim jeans. 

Lauching per year: Spring Summer and Autumn Winter Collections. 

 

NIC by Nicole:

Type: Men's slim fitting and trendy wear

Target: Ages From 20s to 40s

Range Available: Slim fit tees, woven wear in short and long sleeves. Slim fit pants and denim jeans

Lauching per year: Spring Summer and Autumn Winter Collections. 

 

nicole:

Type: Ladies' casual weekend wear  

Target: Ages From 20s to 50s

Range Available: Knit wear, blouses and dresses. East to fit casual pants and jeans

Lauching per year: Spring Summer and Autumn Winter Collections. 

 

NE:SS :

Type: Ladies' free and easy wear

Target: Ages From 20s to 50s

Range Available: A relaxed collection in light tones lacey blouses, pants and dresses

Lauching per year: Spring Summer and Autumn Winter Collections. 

 

Eighteen Plus:

Type: Young and Casual Ladies' Wear

Target: Ages From 20s to 30s

Range Available: Casual tops in knits and denim jeans

Lauching per year: Spring Summer and Autumn Winter Collections. 

 

Nicole Exclusives:

Type: Ladies' fashionable career wear

Target: Ages From 30s to 50s

Range Available: Blouses, dresses and slacks

Lauching per year: Spring Summer and Autumn Winter Collections.